REMEMBERING "ROMAN SUPER CINERAMA"
“When the doors of the new ROMAN SUPER CINERAMA theater are opened, says the ad, the Philippines’ proudest theatre will be revealed. From the ultra modern plush seats to the thick carpeting, from the utmost in beauty and comfort to the most advanced designs in the screen, sound and projection equipment, the new ROMAN SUPER CINERAMA theatre has no peer. No expense has been spared to make this opening an exciting and memorable experience in theatre going.”
“And it is only fitting that the beautiful new ROMAN SUPER CINERAMA theatre should have as its first attraction the wonder that revolutionized the entertainment world --- “How the West was Won.” This was in 1964! The Roman Super Cinerama was built in the 1960's at the heart of Manila at Claro M. Recto Street corner Quezon Blvd., owned by the Roman's and Rojas family, specifically Jose A. Rojas son of Victor S. Rojas. It was at that time the most luxurious mall, it was the first building in the Philippines to have an escalator and the first cinema to have carpet. During its time it was the biggest wide screen theatre in the world, it had the capacity of having 1,500 seats. Sadly in the late 1970's it burned down due to faulty electric wirings, but nonetheless Jose A. Rojas and his wife Emiliana M. Rojas were born entrepreneurs and shifted to real estate in Bataan.”
Article by Leandro Zerrudo Dela Cruz